Gold Package - For contribution of $50,000+

(One gold corporate sponsor)

Our Gold Sponsor is our primary corporate partner and will benefit from the highest level of exposure we can offer throughout the Championship. To begin with, our car will be registered at racing events under the name: The Tonik ‘Gold Sponsor Name’ Car. Performance rallying is now one of the fastest growing motorsports in North America. As a popular, family-oriented spectator sport, performance rallying attracts male and female audiences from young adults and adult demographics. This is a fantastic opportunity to generate real excitement in your company’s 2014 Marketing Program. It’s an effective way to associate your brand with a championship winning team and expose your products to new national audiences.

Gold Sponsor Benefits:
  • Performance rallying is one of North America’s fastest-growing ‘extreme’ motorsports
  • Attracts thousands of loyal and dedicated fans from coast-to-coast
  • Our rally car will be officially registered at all CRC & Ontario regional events under the name: The Tonik ‘Gold Sponsor Name’ Car
  • Audience demographics: most sought-after 25-35 age group (46%) and 35-50 age group (30%); 89% male and 11% female
  • Reach high-income CRC audiences: 13% at $35K-$50K; 35% at $50K-$75K; 19% at $75K-$100K; 21% at $100K+
  • Valued target market: family-oriented audiences who enjoy outdoor experiences/sports
  • Special place at Tonik Service Area at all events to set up promotional corporate booth to host a ‘meet ’n greet’ for fans and provide sampling of your popular products.
  • Your visibility will be everywhere. Depending on your products or services, it may also include Tonik’s rally car displayed at your location, exposure at local car shows and show 'n shines, distribution of your promotional material wherever the team is seen and even the potential for product endorsements by our team driver Warren Haywood.
  • Promotional access passes for your corporate guests to all event sites and activities
  • All applications of your corporate logo (see p. 10-11) are included in your Gold Package. No effort or design work required by you.
  • Tonik will provide high-resolution promotional materials, visuals and video files for you to integrate into your corporate web site or marketing initiatives
  • Your participation will have high national visibility at all 2014 Canadian Rally Championship and Ontario regional events
  • Attracts thousands of loyal & dedicated fans coast-to-coast to events
  • National English & French sports television networks (TSN/TSN2 & RDS) broadcasts to 2 million Canadian viewers coast-to-coast
  • Massive local and national media coverage (newspapers, radio and social media)
  • Extensive coverage in Canadian motor-sports magazines (Inside Track, PRN & Pole Position)

Your Corporate Logo will appear on:
  • Subaru Impreza AWD rally car
  • Team service truck
  • Racing suits - driver & navigator
  • Team Service Area tent
  • Extra large wind-dancing event banner
  • Pop-up promo banner for your corporate headquarters and special events
  • Tonik Special Edition t-shirts
  • Prominent exposure on Tonik website/blog
  • Tonik promo videos as the main credit listed
  • Featured exposure on Tonik social media pages (Facebook & Twitter)
  • Promotional card for distribution
  • Large format poster
  • Peel & Stick decals